I mentioned yesterday that I'd eventually like to sell ad space. But I'm not sure what I do until then. I'm not even really sure where to start.
I've heard of becoming an affiliate. I know a bit, but not much about AdWords. I don't know if either is for me. Or if anything is.
Do I build up my page and then just approach companies? Or do I need to have some sort of stats that show how likely my readers are to click on ads?
My biggest hold up with advertising is that I don't want to sell out. I don't want just any ad popping up on my page. I don't want to send someone to a company that I don't have experience with; or a company I don't trust.[
For example: I would not want an ad for Medela on my site, I have a few issues with them. Lansinoh and Ameda on the other hand I have experience with and I trust, so no problem there. Hygiea I would consider, but I'd like some first hand experience with them before I could justify putting their ad on my page. How much say do I get in what goes up if I'm not approaching a specific company
I also don't want to cover my page up with stuff. I like a clean look and, in my opinion, ads can really junk up a page fast. On the other hand, I would like to eventually make a little money for my time effort.
I'm just beginning to think about this and haven't even really gotten into the research yet, but I'd appreciate any advice or tips. How has using ads helped or hurt you? What do wish you had known or done differently?
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This post is part of #SummerBlogSocial 2011 hosted by Liz and Jessica and is a response to Prompt 6, "Tell us about an element or two of your blog or social media presence that you are unsure of and would like opinions on."